September 4, 2014
“Obamacare has arrived”
First it was Republique, announcing they were charging customers an additional 3% to cover the added costs imposed by Obamacare and being ripped for it by outraged liberals. Now the owners of Lucques and other trendy restaurants have decided to add a healthcare surcharge, too.
Economics — it’s the law:
The cost of offering these benefits is significant and the reality is that restaurants, particularly smaller restaurants like the ones many of us own, have a very high ratio of staff members to revenue and run on very slim profit margins. Successfully run restaurants generally make between 5-10% net profits so a health care benefit which eats away 3% of gross sales will take away anywhere from 30% to 50% of annual profits for a restaurant. We’ve discussed simply raising menu prices, but ultimately food prices are tied in many ways to the ingredients we purchase. Those ingredient costs have increased astronomically recently so we’re already struggling with working creatively to keep menu prices down and don’t feel it’s right to try to factor health care costs into menu prices as well. We’d rather keep our menu costs as an accurate refection of our ingredient prices so that customers know that if we have to raise them it’s because we can’t avoid passing on our increased costs.
Like I’ve said before, labor is a cost. If you increase the cost of labor –in this case, by commanding employers to provide expensive health insurance coverage– something has to give. Either the restaurant takes a huge hit in their profit margin, calling into question the reason for being in business in the first place, or they cut hours and jobs, or they raise prices. There is no way to avoid that choice. These restaurant owners have chosen the third option: raise prices, and they have chosen to be bluntly honest with their customers about it.
Good for them, and I hope all businesses follow the trend. Why shouldn’t customers know why their meal or other commodity or service has become more expensive? Isn’t transparency good? Or is it gauche to remind the largely progressive clientele of places like Melisse that their legislated largesse to the proletariat actually has a cost?
The ACA is an anti-constitutional monstrosity of a law. It needs to be repealed; it’s inflationary effect is just one reason why.
More under Elections have consequences.
via Truth Revolt